Published 2026-10-08 05:51 PM PKT · IN · Traffic 500+

Gold Prices Fall in Kolkata Ahead of Durga Puja, Silver Prices Rise

Gold prices fell in Kolkata ahead of Durga Puja, while silver prices rose. Traders seek better deals as the market adjusts to the holiday demand.

Latest developments

Gold prices in Kolkata fell sharply on Tuesday, with 22‑carat gold trading at a lower rate than the previous week. The decline came ahead of the Durga Puja celebrations, when demand for gold jewellery typically rises. Silver prices, in contrast, edged higher, reflecting a shift in investor sentiment toward the cheaper metal. According to a report from ABP Ananda, the market saw a notable dip in gold prices before the festival, while silver prices climbed. The article highlighted that traders were adjusting their positions as the holiday approached, anticipating a surge in purchases of gold ornaments and bangles. The Indian Express Bengali piece added that gold had become cheaper again, with prices described as being at 'water level' before the puja. The article suggested that buyers could take advantage of the lower rates in Kolkata and Mumbai, where the market is closely watched by jewelry retailers. Daily Inqilab reported a significant drop in gold prices, calling it a 'big fall' in the metal’s value. The piece noted that the decline could be linked to global market movements and the anticipation of increased demand during the festival season. Across the city, jewelry shops reported a surge in customer inquiries, with many seeking the best rates before the festival. The price movement has also prompted some retailers to adjust their inventory, aiming to secure better margins in the lead-up to the high‑spending period.

Why it matters

For consumers, the dip in gold prices offers a chance to purchase jewellery at lower costs, especially during Durga Puja when spending peaks. The timing is critical for families planning to buy bangles, necklaces, and other ornaments. The price movement also affects the broader economy. Gold imports are a significant component of India’s trade balance, and lower domestic prices can reduce import demand, easing pressure on the current account. Investors watching the market may see the decline as a buying opportunity, potentially leading to increased demand once the festival season begins. The shift in silver prices indicates a broader rebalancing of precious metal preferences.

Background

Gold has long been a staple of Indian culture, with Durga Puja marking one of the largest periods of jewellery purchases each year. Prices are influenced by global supply, currency movements, and domestic demand. Silver, while less expensive, is also sought after for its ornamental uses and industrial applications. Its price rise amid a gold dip suggests investors are diversifying their portfolios. Historically, the market sees a spike in gold prices during the fourth quarter, as retailers stock up for the festival season. The recent drop is therefore notable and may signal a temporary correction before the usual uptick.

What happens next

Analysts predict that gold prices could stabilize in the coming weeks as the festival approaches, with retailers positioning themselves for the expected surge in sales. Traders may also look to the global market for cues. Silver prices are likely to remain volatile, influenced by industrial demand and investor sentiment. Consumers may continue to monitor both metals for the best purchase timing.

Summary

Gold prices fell before Durga Puja; silver prices rose; consumers benefit from lower gold rates; traders adjust inventory; market may stabilize before festival.

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